Educational videos often get a reputation for being boring and not very appealing to look at. In 2021, Health & Wellness Partners proposed breaking that mold with a series of clean and stylized educational videos for MIND-TD showing experts discussing the best methods in conducting the AIMS exam.
This was not the first and certainly not the last time HWP trusted Booklight with an educational series, so Booklight took to designing a clean, white set to draw the focus of the videos to the patients’ movements and paired this content with matching branded graphics to highlight key points during the discussion. Ultimately, a 7-part panel discussing the exam from start to finish with two different patients was created.
“Booklight took our crazy idea and turned it into a creative project that achieved our goals,
delivered on the vision, and most importantly, was a ton of fun to make.”
— TINA STAROSELSKY, BUILDINGCONNECTED
Year:
2021
Director:
Patrick Mason
SIMILAR WORK